Apr
9
6:00pm
Stop, Cross-Collab, and Listen: Secrets Behind Mothership Month's Million-Dollar Success
By BackerKit
Last November, Tuesday Knight Games led 20 other crowdfunding creators to launch the first ever Mothership Month Group-Collab on BackerKit, featuring multiple projects centered on the award-winning Mothership Sci-Fi Horror RPG.
Together, they reached 100% funding and raised over $1M, becoming the first ever million-dollar BackerKit Collab-Funding event.
Join Sean McCoy of Tuesday Knight Games in this exclusive, invite-only event where you’ll learn the secrets behind Mothership Month’s success and connect with fellow creators in attendance who – like you – are poised to run the next inspired Group-Collab on BackerKit.
Expect to learn:
🚀 The essentials of launching and leading a successful Group-Collab
🤝 How to recruit and rally the ideal group of collab creators
đź“Ł How to turn a Group-Collab into a virtual pep rally for your collective fans
đź’° How to devise impactful group incentives that induce multi-project pledging to blast past every funding goal
Sean McCoy
Co-founder, Tuesday Knight Games
Sean McCoy is the co-founder of Tuesday Knight Games, which he launched over a decade ago with Alan Gerding. An award-winning game designer, he is best known for Mothership and Two Rooms and a Boom. In addition to creating innovative and immersive games, Sean shares his industry insights through Win Conditions, a newsletter offering deep dives on publishing and game design.
Hosted by Heather O'Neill
Campaign Strategist, BackerKit
Owner, 9th Level Games
Heather has worked in the tabletop industry since 2012 starting with 9th Level Games, freelancing in marketing and crowdfunding management, and now as a campaign strategist for Backerkit. Working directly with Sean on Mothership Month, Heather helps hundreds of creators and runs 25+ of her own crowdfunding campaigns, bringing deep knowledge and tons of experience wherever she goes.
🤫 This is an invite-only event with limited availability. Please RSVP by March 14, 2025 to reserve your spot.
âť“FAQs
What is Collab-Funding?
Officially released in 2024, BackerKit Collab-Funding is a whole new way of crowdfunding found only on BackerKit where creators team up to expand their reach, run bigger and better campaigns, and gain:
- More fans by sharing audiences with other cool creators
- More funds through cross-promotion and inspired collaborative rewards
- And way more fun by partnering creatively and running campaigns together
What is a Group-Collab?
Group-Collabs are creator-led Collab-Funding events where three (3) or more creators run separate projects as a unified group and set powerful incentives that drive multi-project pledging.
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