Jan
15
6:00pm
Understand Your Users & Customers with AI
By Usermuse
What Is This Webinar, Anyway?
In this talk, I’ll dive into every step of the product research process, from planning to analysis and beyond - and show you how disruptive AI tools & methods are radically changing the way organizations can gain insights into their customers needs & priorities.
What is Product Research?
To survive, a company must have a way to understand its customers. Whether you are a founder interviewing target customers to flesh out your idea, a startup conducting informal research on Slack or on sales calls, a scale-up focused on continuous discovery, or an enterprise looking to support product teams with both formal and informal research methods - you are ALREADY doing product research.
But could you do it much better?
Yes You Can, with AI
AI is quickly disrupting all 5-stages of the product research cycle, from recruiting to analysis, and this is great news for most companies. AI tools can help you:
- Gain clarity on what to build next
- Quickly understand customer needs & pain points
- Save hours on data processing & analysis
- Get your entire team on the same page
- Avoid missing insights from sales calls, support calls, and other customer interactions.
- Create a more objective road map based on real undestanding of opportunities.
Webinar Agenda
- Intros & Networking
- Product Research Recap
- The Rapid Deployment of AI
- Planning & Recruiting Tools
- Information Gathering Tools
- Data Processing Tools
- Analysis & Summary Tools
- Sharing Insights with Your Team
Who Is This For?
We strive to make this webinar helpful and entertaining for anyone interested in product research, but we think the following will especially benefit:
- Founders
- Executives
- Product Leaders
- Design Leaders
- Research Leaders
- Innovation Leaders
About the Speaker
Eran Dror is the Founder & CEO of Usermuse.AI, and the Managing Partner of Remake Ventures, a venture studio aimed at building human-centered startups. Over the years, he helped 40+ startups raise $300M+ by finding Product-Market fit, including his first exit SetJam - a smart TV startup which sold to Motorola in 2012.
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Usermuse
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