Where to go for "good" sources and how to spot the fakes

Planting an Idea is part guidebook for better critical and creative thinking and part overview of the environmental challenges that face our planet today. It is designed to help readers young and old examine and develop opinions on a variety of environmental issues based on substance, creativity, and fact.  An essential read for anyone interested in protecting the environment, Planting an Idea will enable readers to unlock ways to navigate some of today's most pressing and important challenges.

Jerry Apps is a former county extension agent and is now professor emeritus at the University of Wisconsin–Madison, where he taught for thirty years. Today he works as a rural historian and full-time writer and is the author of many books on rural history, country life, and the environment. He has created six hour-long documentaries with PBS Wisconsin, has won several awards for his writing, and won a regional Emmy Award for the TV program A Farm Winter. Jerry and his wife, Ruth, have three children, seven grandchildren, and three great-grandsons. They divide their time between their home in Madison, Wisconsin, and their farm, Roshara, in Waushara County.

Natasha Kassulke is a former journalist for the Wisconsin State Journal and former editor of Wisconsin Natural Resources magazine. Today, she directs communications for the Office of the Vice Chancellor for Research and Graduate Education at the University of Wisconsin–Madison and teaches journalism courses part-time at Madison College. She and her husband, Steve Apps, live in Madison, Wisconsin.

Livestream: Jerry Apps and Natasha Kassulke