
Jan
18
1:30pm
Happy Pricing - Personal Brand & Pricing
By The Happy Startup School
What’s the value of a personal brand?
Here are things to think about:
- When building your reputation what would this reputation do for you?
- What financial value does it have?
- What’s it worth to get on the radar of the people that you’d love to collaborate with?
- How much time and effort should you invest in building your personal brand?
You could write a book to build a personal brand and so:
- what are the costs of writing it?
- what are the benefits in terms of royalties?
- what are the benefits in terms of it being a marketing vehicle for your company?
What’s the value of the work of someone helping you build a personal brand?
- What is the relative value of your work compared to a 5 page website, a tweet or an illustration?
On this episode I'll be talking to Anne Miltenburg, founder of Brand the Change, about her own experiences of pricing a brand.
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The Happy Startup School
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