Mr. Vikas Sharma, Head of Marketing & Strategy, Sheffield Steel Systems Limited

Ghost kitchens also known as Cloud kitchens have been an emerging trend for several years. Due to the explosion of delivery recently, this steadily emerging trend has become a modern-day phenomenon globally. A ‘ghost’, ‘virtual’ or ‘dark’ kitchen, briefly defined, is a facility that has the equipment to prepare delivery-only food. The kitchens are designed with equipment capable of producing restaurant quality food, but without there being a physical restaurant in which to serve it.

We will uncover the concept and the business model of ghost kitchens in this session.

Unraveling the Concept of Ghost Kitchens