Jul
31
5:00pm
A CMO’s Guide to Harnessing AI for Digital Transformation in B2B Marketing
By Data Science Connect
Summary:
What role do CMOs play in digital transformation? Join this webinar to learn how to integrate AI in marketing, collaborate with IT and analytics teams, and address key considerations like security and data privacy. Gain practical insights on engaging with tech teams and positioning your organization at the forefront of innovation.
You'll Learn:
1️⃣ AI in Digital Transformation: Learn strategies to incorporate AI into your digital transformation efforts, optimizing marketing processes and improving customer engagement.
2️⃣ Collaboration with IT Teams: Discover best practices for effective collaboration between marketing, IT, and analytics teams to drive successful digital transformation initiatives.
3️⃣ AI Implementation Considerations: Understand critical factors like data security and compliance, and explore AI-driven opportunities in the B2B manufacturing and industrial sectors.
Panelists:
Jonathan Prantner, Chief Analytics Officer @ OneMagnify
Kamelia Dianati, Chief Technology Officer @ OneMagnify
Mark Hammerschick, Digital Solution Strategy Lead @ OneMagnify
Jeremy Sutton, Director – Marketing, Experience and AI @ OneMagnify
hosted by
Data Science Connect
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