How Google's AI Search Changes Recruitment Marketing

Google's response to the gauntlet thrown own by Open AI has been belated, but increasingly impressive. AI Search promises to be as big if not bigger than semantic search, with Google generating content from a user prompt a la ChatGPT rather than just presenting a list of blue links for the user to further investigate. The implications of this change - from candidate sourcing to employer branding is profound.

- What happens to site traffic once Google stops being a sign post to end destinations?

- What can content marketers do, has the final bell tolled for SEO?

- How are ads going to be work in this new Google?

- How are job ads going to work in this new Google?

All this and more - we're with Steven Rothberg, Founder (College Recruiter), Louise Triance, Founder (UK Recruiters), Viktor Nord, CEO (Adway) and Matt Burney, Strategic Talent Advisor (Indeed)

Click on the green button on the top right to register and follow the channel here (recommended) to be notified when we go live.

👉 5 x relevant applicants per tech vacancy

That’s what tech consulting firm, ELITS were able to achieve using Adway’s Automated Social Recruitment Marketing platform!

Adway provides ambitious talent acquisition teams with a fully automated platform to ensure more, relevant candidates at scale whilst simultaneously getting your employer branding to market.

Want to know how they did it? Check out the case study here:

https://lp.adway.ai/case-elits-adway-tech-talent-sourcing

Brainfood Live On Air - Ep208 - How Google's AI Search Changes Recruitment Marketing