Visitors to regional NSW are looking for experiences that provide genuine connection with local communities. Arts and culture is ideally placed to provide this type of engagement, but how do they connect with visitors? A first step is to register on the nation-wide database used by the tourism sector - the Australian Tourism Data Warehouse (ATDW).

The ATDW Masterclass Webinar will guide arts and cultural experiences through the process of optimising their profile content to enhance visibility online. Participants will learn how to craft a key-word rich description, create compelling deals and offers, enhance visual content, and link their Google Business Profile, plus much more. 

Whether you're a small or large business, arts organisation or cultural venue, a new user, or have years of ATDW experience, this masterclass will equip you with the tools and insights needed to stand out online, taking your arts and cultural offerings to new heights.

The masterclass is presented by Regional Futures, with the support of Creative Plus Business.

This masterclass will be led by Nicole Thomas, Customer Success Lead for ATDW.

ATDW is Australia’s central digital platform for tourism. They connect the tourism community so every business is visible, every traveller can find the best Australian experiences, and the whole industry grows stronger together.

ATDW Masterclass for Arts and Cultural Tourism Experiences